Arketi Group, a high-tech business-to-business public relations and digital marketing agency, will host a complimentary webinar that makes a case for a case study comeback. Led by Erica England, Arketi Account Supervisor, the webinar will focus on turning happy customers into brand advocates.
The 30-minute webinar covers five proven ways to help your customers become comfortable with speaking to media about their relationship with your business. Click here to register for this free webinar.
England will dig into five key strategies to get customer to talk:
- Leveraging their passion
- Addressing their industry
- Earning them media coverage
- Engaging industry analysts
- Following a few best practices
“Shining the spotlight on your customers and empowering them to talk to media about their unique experience with your brand is one of the smartest moves you can make from a PR perspective,” said England. “With the right process in place and the right media opportunity secured, even the most tight-lipped customer can feel comfortable sharing their story.”
Click here to register for this free webinar.
About Arketi Group
Arketi Group is a public relations (PR) and digital marketing firm that helps business-to-business (B2B) technology organizations accelerate growth through intelligent strategy, public relations, messaging, branding and demand generation. Consistently recognized by BtoB magazine as one of the nation's “Top BtoB Agencies,” Arketi helps its clients use marketing to generate revenue. Companies benefiting from this approach to B2B marketing include Aptean, Cox Business, NCR, PMG and Xerox. For more information, call 404-929-0091 ext. 210 or visit www.arketi.com.