Fifth Third Bank Broadway in Atlanta kicked off the Atlanta engagement of Disney’s The Little Mermaid this past Friday featuring a special check presentation prior to the start of the show. The donation, presented by members of the first-class touring musical, was given to Bert’s Big Adventure, a nonprofit organization that provides a magical, all-expenses-paid, five-day journey to Walt Disney World® for children with chronic and terminal illnesses and their families.
The contribution was a result of the previous ticket sales from the Fifth Third Bank Broadway in Atlanta 2016/2017 season featured musical, Disney’s The Little Mermaid. For every ticket sold during pre-season, $5 was donated to benefit the Atlanta-based nonprofit organization.
Fifth Third Bank Broadway in Atlanta proudly announced that they raised a total of $11,310 for the local nonprofit organization. This donation will help the charity fund year-round programs for Bert’s Big Adventure, such as the Reunion Adventures, the Fairy Godparent program and the 2017 annual trip to Walt Disney World®.
“We’ve been a proud supporter of Bert’s Big Adventure for the last six years, donating more than $40,000 since our start,” said Russ Belin, vice president of Broadway in Atlanta. “It’s amazing to see what this program offers our community, and it’s important for us to be a part of something so impactful – the families’ reactions are truly the best reward!”
From L to R: Vice President of Broadway in Atlanta Russ Belin, Bert’s Big Adventure Co-Founder Stacey Weiss, Hayden and Hollis Weiss, Bert’s Big Adventure Family Addison, Danielle and Mason Bulloch.
About Bert’s Big Adventure
Established in 2002, Bert’s Big Adventure is a 501(c)(3) nonprofit organization that provides a magical, all-expenses-paid, five-day journey to Walt Disney World® for children with chronic and terminal illnesses and their families. To qualify for Bert’s Big Adventure, children must be between the ages of 5 and 12, live in “The Bert Show” radio listening area, prove financial need and have never been to Walt Disney World®. Following the annual trip, Bert’s Big Adventure provides year-round support through initiatives such as the Reunion Adventures, the Fairy Godparent volunteer program and additional charitable services. The trip and programs create a community of families that establish lasting friendships with others facing similar challenges. Online at www.bertsbigadventure.org,
About Fifth Third Bank Broadway in Atlanta
The FIFTH THIRD BANK BROADWAY IN ATLANTA series is part of the Broadway Across America network of cities. BROADWAY ACROSS AMERICA is part of The John Gore Organization family of companies, which includes Broadway.com and is operated by John Gore (Owner & CEO). BAA is the foremost presenter of first-class touring productions in North America, operating in 38 markets. Current and past productions include Beautiful, Chicago, Fiddler on the Roof, Finding Neverland, Million Dollar Quartet, Hairspray, On Your Feet!, The Producers, and CATS. Broadway.com is the premier theaterwebsite for news, exclusive content and ticket sales. For more information please visit BroadwayAcrossAmerica.com and Broadway.com.