ATLANTA--(BUSINESS WIRE)--PureRED announces the addition of Chip Weinstein as President, Consumer Markets. Chip will be charged with advancing the PureRED business as the company furthers its reputation as one of the leading digital transformation firms in the U.S.
With over two decades of experience in securing new business for best-in-class advertising agencies coupled with a deep level of expertise in digital, data analysis and CRM, in a multitude of business categories, Chip is uniquely qualified to lead PureRED’s continued expansion. He has held executive level roles at J. Walter Thompson, Hill | Holliday, Edelman, Publicis and was President of WhittmanHart, one of the largest digital agencies in the U.S. In 2012 he founded W Inc., a digital marketing consultancy serving healthcare, technology, financial service companies and advertising agencies.
“Chip’s entrepreneurial spirit combined with his knowledge of digital and the agency / client landscape makes him ideally positioned to continue our growth trajectory,” said George Russell, Chief Executive Officer, PureRED. “He truly understands how to overcome significant business challenges and leverage his influential network in new business development,” continued Russell.
Chip will be based in the Princeton, New Jersey office of PureRED.
PureRED is an integrated marketing solutions partner motivated to help retailers and consumer packaged goods brands grow expertise in digital marketing and connect with consumers across all channels. PureRED is led by a senior management team with 200+ years of combined CPG and retail experience serving Fortune 500 companies, including 10 of the top 25 U.S. retailers. PureRED clients include Lowe’s Home Improvement, Dollar General, Rite-Aid, Heinz, Arm & Hammer, Johnson & Johnson and Kimberly-Clark. Headquartered in Atlanta, Georgia, PureRED has more than 450 employees in 8 locations throughout the United States, including Chicago, San Francisco, Dallas and Pittsburgh. For more about PureRED, visit http://www.purered.net.