CMI Adds Senior Business Development Rep for Lead Generation at Rapidly Growing Company
ATLANTA, Nov. 2, 2009 - Marketing research company CMI has hired Jodie Santaniello as senior business development representative. In this newly created position, she is supporting the CMI sales team by creating brand awareness and communicating CMI's offerings to clients that CMI feels may benefit from their services.
A seasoned sales executive, Santaniello joined CMI from FocusVision Worldwide, where she spent more than five years as sales and client relations manager. She has more than 20 years of inside sales experience in a variety of industries with special expertise in the consumer packaged goods, retail and pharmaceutical markets. She is a member of the Marketing Research Association.
"We are extremely excited to have someone of Jodie's proven caliber onboard," said Angela Wells, vice president of sales and marketing, to whom Santaniello reports. "Her hiring represents the next step in our growth as we continue to expand and raise awareness of our commitment to research that drives results for our clients."
In citing CMI's growth, Wells pointed to the company's appearance for the first time on this year's annual Honomichl Top 50 list of the largest market research companies in the United States as well as the company's inclusion for two years running on Inc. magazine's "Inc. 5000" list of the country's fastest-growing privately held companies.
About CMI
Founded in 1989, CMI is a full-service marketing research company that helps its clients create a competitive advantage by translating research data and information into strategic insights and recommendations that drive business results. CMI's experienced team of experts are strategic thinkers who constantly leverage new methodologies and new technologies to provide relevant research that helps primarily Fortune 1000 clients align their products, services and strategies with their respective customers' needs.
CMI is currently ranked on the 36th annual Honomichl Top 50 list of the country's largest marketing research organizations. Chet Zalesky, company founder and president, served as the 2008 chair of CASRO, the Council of American Survey Research Organizations, where he has been a board member since 2003. In 2006, Zalesky was recognized by Catalyst magazine as one of 50 who are leading Atlanta's best performing small to mid-sized companies. For more information about CMI, visit www.cmiresearch.com.
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